OLD GUYS, Unbelievers, and Holdouts

Okay, for all you old guys, holdouts and unbelievers, it's time to give in and admit that social media is here to stay and that it has transformed the way we communicate and do marketing. Social media is a phenomenal tool for sharing. You can share insight, share resources, share tools, share tips, share news, share knowledge share experience, share talent...I think you get the point. Social media is the place where you can share your "brand" your message, your ideas, and even your products. It's the place where you become a voice for others to hear. Social media allows your stories to spread. We all have our audiences, but our audiences also have their audiences, their friends, their colleagues, their family, and their networks. That means they have the power to take our stories farther than we ever could. Our job is to invite and empower them to do so. It's time you jumped into the deep end of the pool and embraced the power to get your message, brand, and story out to the world. The possibilities are endless.